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Optimion

Custom connections when native integrations fall short

API & Systems Integration

Connect software that does not communicate through reliable APIs, webhooks, middleware, scheduled synchronization, and custom integration logic.

Optimion handles the mapping, authentication, duplicate behavior, retries, logging, and operational ownership required to make integrations dependable after the happy-path demo.

  • REST APIs
  • OAuth
  • Webhooks
  • Scheduled sync
  • Power Automate
  • Make
  • Zapier
  • n8n
  • Custom connectors

Operational needs

Integration work we handle

The work starts with the actual handoff, exception, or decision that is slowing the team down—not with a predetermined platform.

  • CRM, ERP, accounting, and commerce synchronization
  • Systems with APIs but no useful native connector
  • Event-driven updates through webhooks
  • Scheduled imports, exports, and reconciliations
  • OAuth and token lifecycle implementation
  • Field transformation and identifier mapping
  • Duplicate detection and idempotent updates
  • Retries, logging, alerts, and exception queues

Implementation approach

Built around the system of record and the people using it

  1. 1

    Map the process

    Document source and destination objects, identifiers, and field ownership

  2. 2

    Design the system

    Choose event-driven, scheduled, or hybrid synchronization

  3. 3

    Build and validate

    Implement authentication without exposing credentials to the client

  4. 4

    Launch with ownership

    Make writes idempotent and failures observable

  5. 5

    Monitor and improve

    Test rate limits, retries, partial failures, and reconciliation

Systems we work with

Experience integrating with your operating stack

  • REST APIs
  • Webhooks
  • OAuth
  • Power Automate
  • Make
  • Zapier
  • n8n
  • Zoho Flow
  • Business Central APIs
  • Custom middleware

Good fit

Who this service is for

  • Businesses whose systems do not have a suitable native connector
  • Teams moving information through CSV files or copy-and-paste
  • Organizations needing custom Business Central, CRM, or commerce connections
  • Workflows that require predictable error handling and auditability

Frequently asked questions

Straight answers before we talk

What if our software does not have a native integration?

We inspect its API, webhook, export, database, and authentication options. Depending on the system, we can build a custom connector, use scheduled synchronization, or create a controlled import/export workflow with logging and error handling.

Do you work with webhooks and OAuth?

Yes. Integrations can use webhook-driven events, OAuth authorization flows, token refresh, signed requests, and scheduled polling depending on the platform's supported model.

How do you prevent duplicate records?

We define stable external identifiers, use idempotent create-or-update patterns, persist mapping keys when needed, and test retry behavior so the same event does not create repeated records.

Can you use Power Automate, Make, Zapier, or n8n?

Yes. The choice depends on the systems, required control, expected volume, internal ownership, and error-handling needs. Custom code is used when a workflow tool cannot meet those requirements cleanly.

Start with the real process

Bring the workflow, systems, and bottleneck. We'll map a practical path forward.